
Email marketing for beginners: Expert tips
This post was first published on the SBDC blog. Understand the power of email marketing According to Kasia, many business owners underestimate the power of
This post was first published on the SBDC blog. Understand the power of email marketing According to Kasia, many business owners underestimate the power of
Mistake #1: Thinking you donโt need email marketing Even you if you have built a large following through social media, email marketing should still have
๐ข Increase Your Reach on Facebook & Instagram - Online Workshop for WA Business Owners ๐ฅ
๐
Tomorrow, 14 May | 9:00amโ12:00pm AWST
๐ป Online via Zoom
๐ฐ Tickets: $20
Learn how to maximise your reach on Facebook and Instagram in this practical, hands-on workshop. Designed for small business owners in WA, this session will cover everything you need to know to grow your brandโs visibility and connect with your audience effectively.
What You`ll Learn:
๐ Understanding the Facebook and Instagram algorithms and how to work with them
๐ ๏ธ Optimising your content for better organic reach
๐ฏ Building a loyal audience that drives sales
๐ก Content strategies that capture attention and spark engagement
๐ This workshop is proudly supported by the Small Business Development Corporation and is available to WA-based business owners only.
๐๏ธ Last chance to book your spot via link in bio section.
#InstagramWorkshop #SocialMediaMarketing #facebookworkshop #OnlineWorkshop #SmallBusinessWA #DigitalMarketingTips #instagramupdates #facebookupdates #socialmediamanagement #SocialMediaTips #socialmediamanager #instagramforbusฤฑness #instagramforbusinesses #instagramforbusinesstips #instagramforbusinessgrowth #instagramforbusinessworkshop #instagramtips #instagramtips101 #instagramtipsdaily #instagramtipsandhacks #socialmediacoaching #socialmediaperth #perthbusiness #smperth #perthbusiness #perthbusinessowners #perthbusinesses #perthbusinessdirectory #perthbusinessowner
๐ซ Instagram Reels & Stories - Online Workshop for WA Business Owners ๐ซ
๐
Thursday 8 May | 11:00amโ1:00pm AWST
๐ป Online via Zoom
๐ฐ Tickets: $20
Instagram Reels and Stories have become indispensable tools for engaging audiences and building your brand online.
In this practical workshop, you`ll gain an understanding of these Instagram features and their purpose, helping you elevate your marketing strategy.
What You`ll Learn:
๐ฑ The basics of Instagram Stories and Reels, including their benefits for your business`s marketing efforts
๐ฌ Practical tips on creating immersive and interactive Instagram Stories that forge authentic connections with your audience
๐จ Techniques to create engaging and shareable Instagram Reels, showcasing your products or services creatively
๐ ๏ธ Using Instagram`s creative features to enhance the impact of your Reels and Stories
๐ก Content ideas for your business that are likely to resonate with your ideal customer or client
Bonus: discover the new Meta Edits app - a free, game-changing tool for creating and editing Reels with ease. I`ll provide a mini tutorial and overview to help you get started.
๐ This workshop is proudly subsidised by the State Government through @smallbusinesswa and is available to WA-based business owners only.
๐๏ธ Register now via the link in bio.
#InstagramWorkshop #InstagramReels #SocialMediaMarketing #MetaEdits #OnlineWorkshop #SmallBusinessWA #DigitalMarketingTips #instagramupdates #instagramhelp #socialmediamanagement #SocialMediaTips #socialmediamanager #instagramforbusฤฑness #instagramforbusinesses #instagramforbusinesstips #instagramforbusinessgrowth #instagramforbusinessworkshop #instagramtips #instagramtips101 #instagramtipsdaily #instagramtipsandhacks #socialmediacoaching #socialmediaperth #perthbusiness #smperth #perthbusiness #perthbusinessowners #perthbusinesses #perthbusinessdirectory #perthbusinessowner
Ready to take your Instagram game to the next level? Join us for this practical workshop designed specifically for WA small business owners! ๐๐ฑ
๐ฒ With over 2 billion active users, Instagram offers an incredible opportunity to build authentic connections and boost your brand`s visibility. Whether you`re new to the platform or looking to refine your strategy, this workshop will guide you step-by-step through creating an impactful presence on Instagram.
๐
Date: Wednesday, 23 April 2025
โฐ Time: 11:00amโ1:00pm AWST
๐ Location: Online
๐ธ Cost: $20 per ticket
๐ก What youโll learn:
๐น How to create a compelling profile that reflects your brand
๐น Tips to develop a content strategy that connects with your audience
๐น How to design stories, write captions and curate a visually appealing feed
๐น Reels 101 โ ideas and tips for creating engaging short-form video content
๐น Using hashtags and Instagram analytics to improve visibility and reach
๐น Building a loyal, engaged Instagram community
๐ This workshop is proudly subsidised by the State Government through the Small Business Development Corporation and is available to WA-based business owners only.
๐ Spaces are limited โ click the link in bio to register now!
#InstagramWorkshop #digitalmarketingexpert #perthsocialmedia #socialmediaperth #perthbusinesses #digitalmarketingperth #businessperth #perthsmallbusiness #socialmediagrowth #marketingconsultant #perthdigitalmarketing #perthmarketing #instagramreeltips #marketingtrends #marketingstrategies #ฤฑnstagramreels #contentmarketingtips #instagramstrategy #marketingagency #socialmediamarketing #instagramreelstips #marketingcoach #marketingtools #perthbusiness #smallbusinessmarketing #instagramforbusinesstips #instagramforbusinesses #instagramforbusinessgrowth #instagramtipsformarketing #instagramforbusฤฑness
Thanks to everyone who attended todayโs ChatGPT for Business Productivity Workshop @theparkbusinesscentre - so many great insights were shared and put into practise during the session. Itโs always a pleasure presenting in person to a live audience!
#perthbusiness #perthbusinessowner #chatgptworkshop #chatgptprompts #chatgpttips #perthbusinesses #smallbusinessperth #perthworkshops #perthworkshops #perthbusinessowners #perthdigitalmarketing #chatgptforbusiness #chatgptexplained #chatgptcourse #perthsmallbiz #chatgptformarketing #chatgpttutorial #whatsonperth #perthbusinesswomen #perthdigitalmarketing #perthsmallbusiness #perthbusinessnetwork #perthbusinesscoach #digitalmarketingcoach #perthwomeninbiz #smallbusinessperth #perthhappenings #smallbusinesswa #perthtodo #perthhappenings
๐จ Only A Few Tickets Remain!๐จ
Join us for an exclusive, hands-on ChatGPT for Productivity in your business workshop designed to help you work smarter, not harder.
Discover how to streamline your workflow, save time, and boost productivity using the power of AI. From writing emails and summarising meetings to generating content in minutes โ youโll walk away with practical tools you can use immediately in your business.
๐๏ธ Date: Tuesday, 25th March
โฐ Time: 8:00 AM โ Breakfast | 8:30โ10:00 AM โ Workshop
๐ฐ Cost: $132 per person + $6.90 booking fee
๐ Location: The Park Business Centre, West Perth
๐ก What Youโll Learn:
โ
Draft emails, summarise notes, and manage tasks with ease
โ
Instantly generate blogs, reports and social posts
โ
Use AI-powered templates and prompts to save time
โ
Build your own ChatGPT productivity toolkit
โ
Ask your questions during a live Q&A
โ Enjoy local pastries, fresh fruit, and complimentary tea & coffee on arrival.
Brought to you by @mcnaughtmedia and @theparkbusinesscentre
๐๏ธ Spots are limited โ donโt miss out. Book now by clicking the link in bio.
#chatgptworkshop #chatgptprompts #chatgptforbusiness #chatgptformarketing #chatgpttutorial #chatgpttips #whatsonperth #perthbusinesswomen #perthbusiness #perthbusinessowners #perthbusinesses #perthdigitalmarketing #perthsmallbusiness #perthworkshops #perthbusinessowner #perthbusinessnetwork #perthbusinesscoach #digitalmarketingcoach #perthwomeninbiz #smallbusinessperth #perthhappenings #smallbusinesswa #perthtodo #perthbusinesschicks #perthbusinessdirectory #smallbusinessperthwa #smallbusinesswesternaustralia #perthworkshops #whatsonperth #perthhappenings
โ ๏ธ INSTAGRAM UPDATE: NEW POST DIMENSIONS! โ ๏ธ
Big change alert! In the last few weeks, Instagram has officially switched its grid layout from square to a taller 3:4 ratioโwhich means the way your content appears on your profile has changed.
Hereโs what you need to know:
๐ Stop posting square content - start posting with these dimensions instead: 4:5 (1080 x 1350 px) - this is now the best option for feed posts.
๐ Your grid preview is 3:4 ratio (1015 x 1350 px), but you canโt upload in 3:4, so your 4:5 posts will get slightly cropped. Leave some space on the sides of your 4:5 posts to avoid awkward cropping!
๐ Not everyone has the update yetโsome people will still see the old square grid, so your content should work for both previews - do this by continuing to optimise your images and text for the centre square.
๐ก Your reels, stories, lives and covers should still follow a 9:16 ratio (1080 x 1920 px). Try to keep text or captions in the middle so they aren`t cut off on some placements.
Instagramโs always evolving, and staying ahead of changes like this is key to making your content stand out. Save this post for later or send it to someone who needs it!
#instagramupdates #instagramhelp #socialmediamanagement #SocialMediaTips #socialmediamanager #instagramforbusฤฑness #instagramforbusinesses #instagramforbusinesstips #instagramforbusinessgrowth #instagramforbusinessworkshop #instagramtips #instagramtips101 #instagramtipsdaily #instagramtipsandhacks #instagramtipsandtricks #instagramtipsforsuccess #instagramtipsforbusiness #instagramtipsformarketing #instagramtipsformarketers #socialmediacoaching #socialmediacoach #instagramstoriestips #digitalmarketingcoach #digitalmarketingcoaching #marketingcoaching #perthwomeninbiz #instagramreels #socialmediaperth #socialmediagrowth #perthsmallbusiness
๐ Preorder Edits โ The New Video Creation App from Instagram! ๐ฌ
A new competitor to CapCut is on the way! Edits is Instagramโs upcoming free video editing app designed to make high-quality video creation simple and seamlessโand you can preorder it now on the App Store! ๐ฒ
Why creators are excited about Edits:
โ
No watermarks โ Export and share anywhere.
โ
All-in-one editing tools โ From AI animation to green screen overlays.
โ
Pro-level controls โ Adjust resolution, framerate & dynamic range.
โ
Easy sharing โ Upload directly to Instagram in 1080p.
โ
Built-in insights โ Track engagement, skip rate & recommendations.
If you`re looking for a powerful yet easy-to-use alternative to CapCut, Edits is set to be the go-to app for creators.
๐ฅ Preorder now on the App Store and be among the first to try it! ๐ฅ
#instagramtips #instagramtipsforbusiness #instagramtipsdaily #instagramtipsfornewbies #instagramtipsandhacks #perthmarketingagency #perthbusiness #perthdigitalmarketing #perthbusinesses #socialmediagrowth #digitalmarketingperth #socialmediaperth #perthbusinessowner #socialmediacoach #instagramworkshop #socialmediacoaching #instagramstories #instagramstoriestips #instagramstoriesideas #digitalmarketingcoach #digitalmarketingcoaching #marketingcoaches #perthwomeninbiz #marketingcoaching #instagramreels #smallbusinessperth #instagramreelsediting #smperth #smallbusinesswesternaustralia #perthbusinesswoman
๐ Streamline Your Marketing & Save Time!
Want to work smarter and automate your marketing efforts? Join our Automate Your Marketing online workshop and discover how to:
โ
Leverage essential marketing automation tools
๐ Map out your customer journey for better engagement
๐ฅ Score and nurture leads effectively
๐ง Set up automated email strategies that convert
๐ Integrate your CRM for seamless automation
โ๏ธ Optimise workflows to improve efficiency
This session is ideal for business owners looking to simplify their marketing and boost productivity.
๐
Date: Thursday, 20th March 2025
โฐ Time: 10:00 AM โ 12:00 PM AWST
๐ป Location: Online
๐ฒ Cost: $20 (includes live session + 7-day recording access)
๐ค Facilitator: Bob Jones
๐๏ธ Secure your spot now via link in bio section.
This workshop is subsidised by the State Government through the Small Business Development Corporation.
#MarketingAutomation #TimeSavingTools #SmallBusinessGrowth #PerthMarketing #ProductivityHacks #perthmarketing #perthmarketingagency #perthmarketingcoach #perthmarketingconsultant #perthmarketingconsultancy #perthworkshops #perthevents #perthbusiness #perthbusinesses #perthbusinesscoach #perthbusinesswomen #perthbusinessowners #perthbusinessdirectory #perthbusinessnetworking #whatsonperth #perthhappenings #perthtodo #smallbusinessperth #smallbusinessperthwa #smallbusinessperthmums #smallbusinesswa #smallbusinesswesternaus #smallbusinesswesternaustralia #smallbusinessdevelopment #smallbusinessadvice
Boost Your Business with Instagram Reels & Stories!
Want to create eye-catching Reels and engaging Stories that help grow your audience? In this online workshop, you`ll learn:
๐ฑ How to use Instagram Stories & Reels effectively
๐จ Tips for making interactive, engaging Stories
๐ฅ Strategies to create Reels that get shared
โจ Creative tools & features to enhance your content
๐ก Content ideas tailored to your business
๐
Date: Thursday, 13th March 2025
โฐ Time: 11:00 AM โ 1:00 PM AWST
๐ป Location: Online
๐ฒ Cost: $20 (includes live workshop + 7-day access to the recording)
๐๏ธ Secure your spot via link in bio section.
This workshop is subsidised by the State Government through the Small Business Development Corporation.
#InstagramForBusiness #SocialMediaWorkshop #PerthSmallBusiness #MarketingTips #smallbusinessperth #instagramadsexpert #instagramreelstips #instagramreelsediting #instagramstories #instagramstoriesideas #instagramstoriestips #InstagramWorkshop #perthworkshops #perthtodo #perthbusiness #perthbusinesses #perthbusinesscoach #perthbusinesswomen #perthbusinesswoman #perthbusinessowners #perthbusinesschicks #perthbusinessnetworking #perthbusinessdirectory #perthhappenings #perthisok #perthlife #perthcreatives #smperth #perthmarketing
Are you investing significant time and energy into content creation? Discover a more efficient approach by joining our upcoming online workshop:
๐ค Creating Content with ChatGPT
๐๏ธ Thursday, February 27, 2025
โฐ 12:00 PM โ 4:00 PM AWST
๐ซ Facilitated by @onlinesocialbutterfly
Workshop Highlights:
โ๏ธ Structuring Your Content Ideas: Learn effective methods to organize and plan your content.
โ๏ธ Understanding AI Fundamentals: Gain a broad understanding of artificial intelligence and its applications.
โ๏ธ Leveraging AI in Content Creation: Explore how AI can streamline and enhance your content development process.
โ๏ธ Mastering ChatGPT Prompts: Discover how to craft prompts that assist in generating compelling content using ChatGPT.
This workshop is subsidised by the State Government through the Small Business Development Corporation, making tickets available for just $20.
Your ticket also includes access to the session recording for 7 days after.
Secure your spot today via the link in bio.
#perthsmallbusiness #perthsmallbiz #perthsmallbusiness #chatgpt #perthmarketing #perthsmallbusiness #perthcreatives #smallbusinessperth #perthgirlboss #perthisok #perthgram #perthsocialmedia #perthentrepreneur #perthhappenings #perthmarketingagency #perthmarketingcoach #perthbusiness #perthevents #perthadvertising #perthpop #marketingconsultant #perthdigitalmarketing #perthdesign #perthbusinessowner #socialmediaperth #perthmedia #perthlocal #perthnetworking #perthsocial #chatgptworkshop
Join us for an engaging online workshop designed to refine and improve your email marketing strategies:
๐Creating Email Marketing Campaigns Workshop
๐๏ธ Wednesday, March 5, 2025
๐ 11:00 am - 1:00 pm AWST (online)
Topics we will cover:
โ
Creating targeted and engaging email campaigns
โ
Benefits of email automation & setting up workflows
โ
Review of popular email marketing platforms
โ
Choosing the best platform for your business
โ
Strategies for improved email deliverability
โ
Analyzing email performance metricsWhat You`ll Learn:
This workshop is ideal for businesses aiming to enhance their marketing efforts and achieve better results.
You can watch the recording for up to 7 days after the workshop date.
๐ This workshop is subsidised by the State Government through the Small Business Development Corporation.
#EmailMarketingWorkshop #SmallBusinessWA #OnlinePresence #BrandEngagement #EmailMarketing #SBDCWA #BusinessGrowth #emailmarketingtips #emailmarketingworkshop #SmallBusinessSuccess #socialmediacoach #socialmediacoaching #perthbusinessnetwork #perthbusinessnetworking #perthbusinesscoach #perthworkshops #perthbusinesses #perthbusinessowner #perthmarketing #perthbusinessowners #perthsocialmedia #perthbusiness #perthbusinesswomen #perthcreatives #marketingtrends #marketingconsultant #perthdigitalmarketing #digitalmarketingperth #perthsmallbusiness #emailmarketingstrategy
๐ Wishing all my wonderful clients, friends, and followers a joyful festive season and a very Merry Christmas! ๐
Iโll be taking a well-earned break, with the McNaught Media office closed from Monday, 23rd December, and reopening on Monday, 6th January 2025.
2024 has been a year of exciting changes, both personally and professionally! I got married a couple of months ago (hereโs one of my favourite photos from the day thanks to @louisecoghillweddings ) and recently welcomed a sweet new cat into our family from @cathavenau .
Looking ahead to 2025, Iโll be offering more online workshops and taking on a few additional clients for marketing coaching and Meta ads management. Watch this space for updates!
Wishing you a safe and happy holiday season filled with rest, joy, and all the things you love. See you in 2025!
Kasia โจ
#smallbusinessperth #metaadsagency #metaadsmanager #facebookadsexpert #facebookadsmanagement #australianbusinesscoach #australianbusinesswoman #metaadstips #metaadsexpert #metaadvertising #metaads #womeninbusinessaustralia #femalefounder #perthgirlbosses #perthwomeninbiz #digitalmarketingcoaching #marketingcoaches #marketingcoaching #facebookadvertisingexpert #digitalmarketingcoach #facebookadvertising #socialmediacoach #socialmediacoaching #instagramworkshop #perthbusinessnetwork #perthbusinessowner #socialmediaperth #perthworkshops #perthsmallbusiness #perthbusinesses
๐ฅ Level Up Your Instagram for Business Game! Want to create Reels and Stories that stand out and grow your audience?
Join our Instagram Reels & Stories online workshop and learn:
โจ Basics of Instagram Stories and Reels
โจ Tips for immersive, interactive Stories
โจ Techniques for shareable, engaging Reels
โจ Using Instagramโs creative features
โจ Content ideas tailored for your business
๐
Date: Tuesday, 10 December 2024
โฐ Time: 11:00 AM- 1:00 PM AWST
๐ป Location: Online
๐๏ธ Cost: $20
๐ Ticket includes the live workshop + 7-day access to the recording.
๐ Register now: Click link in bio
๐ Subsidised by the State Government through the Small Business Development Corporation.
#instagramforbusiness #instagramworkshop #perthsocialmedia #smallbusinessperth #marketingcoaching #instagramadsexpert #instagramadsagency #digitalmarketingcoaching #digitalmarketingcoach #socialmediacoach #perthbusinessnetwork #socialmediacoaching #perthbusinessowner #perthworkshops #socialmediaperth #perthsmallbusiness #perthbusinesses #digitalmarketingexpert #perthmarketing #perthbusinessowners #perthbusiness #perthmarketingagency #perthcreatives #perthbusinesswomen #perthwomeninbusiness
โจ Learn to Automate Your Marketing & Reclaim Your Time!
Ready to work smarter, not harder? Join the "Automate Your Marketing" online workshop and learn:
โ๏ธ Essential marketing automation tools
โ๏ธ Customer journey mapping
โ๏ธ Lead scoring and nurturing
โ๏ธ Automated email strategies
โ๏ธ CRM integration with automation
โ๏ธ Workflow analysis and optimisation
This workshop is perfect for business owners looking to create efficiencies and streamline their marketing efforts.
๐
Date: Thursday, 5 December 2024
โฐ Time: 10:00AM-12:00PM AWST
๐ป Location: Online
๐๏ธ Cost: $20
๐ Ticket includes a live session + 7-day access to the recording.
๐ Register now: Click link in bio
๐ Subsidised by the State Government through the Small Business Development Corporation.
#marketingautomation #marketingautomationtools #marketingworkshop #perthbusinesses #perthbusinessowner #marketingcoaches #digitalmarketingcoaching #digitalmarketingcoach #perthbusinessnetwork #perthbusinessowner #perthbusinesscoach #perthworkshops #socialmediaperth #perthsmallbusiness #digitalmarketingperth #perthbusinesses #perthdigitalmarketing #marketingconsultant #perthsocialmedia #digitalmarketingexpert #perthmarketing #perthbusinessowners #perthbusiness #perthmarketingagency #smallbusinessperth
๐ข Product-based Business Owners in WA: Ready to Boost your Online Sales?
Join us for an online workshop designed to help product-based businesses leverage the power of Facebook & Instagram Shopping!
๐
Date: Tuesday 15th October 2024, 11am-1:00pm (AWST)
๐ Location: Online
๐ Register Now for $20: click link in bio section.
In this hands-on session, youโll discover how to:
๐๏ธ Set up and manage your product catalogues using Commerce Manager
โจ Create stunning, customisable collections that showcase your products
๐ Use Facebook and Instagram ads to reach a wider audience and drive traffic to your online store
๐ฏ Develop a content plan that turns casual browsers into loyal customers
Whether you`re just starting or looking to enhance your eCommerce strategy, this workshop will equip you with the skills and tools to take your social media marketing to the next level.
Ticket includes access to live session as well as a recording that you can access for up to 7 days.
๐ This workshop is subsidised by the State Government through the Small Business Development Corporation.
Note: This workshop is for small business owners in WA with product-based businesses. Facebook & Instagram Shopping is not applicable for services or digital downloads.
#ecommercetips #ecommercebusiness #ecommercemarketing #ecommercebusiness #facebookshopping #instagramshopping #metaadstips #metaadsexpert #metaadsagency #perthwomeninbiz #perthgirlbosses #perthbusinessnetwork #perthbusinessowner #perthworkshops #socialmediaperth #perthsmallbusiness #perthbusinesses #digitalmarketingperth #perthdigitalmarketing #perthsocialmedia #perthbusinessowners #perthbusiness #perthcreatives #perthmarketingagency #perthbusinesswomen
#PerthBusinessOwners #PerthEntrepreneurs #LocalPerthBusiness #PerthSmallBusiness #PerthMarketing
๐ Results that speak for themselves! ๐
Iโve been working hard behind the scenes managing Meta ads for my e-commerce client, and as you can see the last 14 days of this clientโs ad account have delivered incredible ROI and cost-per-purchase results.
If youโre looking to grow your online presence and get results like these, send me a message!
Iโd love to chat about how Meta advertising management can explode your reach and generate sales!
#metaadvertising #metaads #metaadstips #metaadsexpert #metaadsagency #metaadsmanager #facebookadsexpert #facebookadsmanagement #australianbusiness #australianbusinesses #australianbusinessowner #australianbusinesscoach #australianbusinesswoman #perthmarketing #perthmarketingcoach #perthmarketingconsultant #facebookadstrategy #facebookadscampaign #instagramadsagency #instagramadstips #instagramadsexpert #ecommercemarketing #ecommercebusiness #ecommercestore #perthbusinessowner #perthbusinesses #perthbusinesscoach #perthbusiness #perthcreatives #perthlife
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